Facebook will before long roll out a feature permitting users to review information third-party apps and websites share with the social network.
On Tuesday, Facebook disclosed the tool, referred to as Off-Facebook Activity. The feature provides an outline of the info third-party apps and sites share with Facebook. Users will have the choice to clear that data from their accounts.
“If you clear your off-Facebook activity, we’ll take away your identifying data from the info that apps and websites opt to send us,” reads a post from Erin Egan, Facebook’s chief privacy officer, policy; and director of product management David Baser. “We won’t know which websites you visited or what you probably did there, and we won’t use any of the info you disconnect to focus on ads to you on Facebook, Instagram or messenger.”
Facebook said it’s step by step created the feature accessible to users in Ireland, South Korea and Spain, with plans to roll it out additional widely within the coming months.
The feature arrives over one year after Facebook chief executive officer Mark Zuckerberg promised to supply the option for users to clear knowledge gathered from other websites.
The update is a component of the social network’s response to an information scandal involving Cambridge Analytica, a voter targeting firm with ties to the 2016 presidential campaign of Donald Trump.
Last month, the Federal Trade Commission ordered Facebook to pay a record $5 billion fine as a part of a settlement over his mishandling of user knowledge. The corporate additionally agreed to adopt new protections on information users share, and to limit Zuckerberg’s authority.